Summary


Digital marketer with 15+ years of experience working with SMBs, major brands, and nonprofit organizations in a variety of industries, with a particular focus on ecommerce, automotive, and higher education. Servant leader with a passion for solving problems and supporting teams in achieving organizational goals. Writer, educator, and public speaker who enjoys mentoring others.

Consulting


I support small businesses, nonprofits, startup organizations, agencies, and small to medium-sized companies with:

  • Digital marketing strategies
  • Sales and promotions guidance
  • Search engine optimization
  • Copywriting
  • Strategic messaging and PR
  • Digital project management

Availability is limited. Contact me to discuss your project by emailing boyle (dot) mandy (at) gmail (dot) com.

Teaching


I believe the best classrooms are student-led. I enjoy creating opportunities for students to explore and engage with curriculum while building their skills as communicators, collaborators, and creative problem-solvers.

Marywood University

  • COMM 120: Introduction to Media Writing (2023)
  • COMM 201: Marketing Principles & Practices (2017)
  • COMM 202: Advertising Principles & Practices (2011)
  • COMM 204: Public Relations Principles & Practices (2019)
  • COMM 305: Media Planning & Buying (2016, 2017, 2018)
  • COMM 344/ENGL 476: Writing for Social Media (2020)
  • COMM 389: Telecommunications Sales & Promotion (2014, 2015, 2017, 2018, 2019)
  • COMM 415: Communication Ethics & Law (2021, 2023)
  • COMM 598: Special Topics: Web Presence Development (2014)

Simmons University

  • COMM 122: Media Writing & Editing (Course Development, 2023)

Wilkes University

  • COMM 303: Organizational Communication (2022, 2023, 2024)

Speaking


I enjoy sharing my knowledge and experience with others. Selected speaking engagements include:

  • How-To Tuesday: WTF is Analytics? Using Data to Improve Our Craft (Hippocampus Magazine 2024)
  • This Meeting Should’ve Been an Email: 10 Ways to be a Better Organizational Communicator (tecBRIDGE Entrepreneurship Institute 2022)
  • “Tell Me Like It Is.”: Building an Advisory Board to Help You Grow (tecBRIDGE Entrepreneurship Institute 2021)
  • Thriving as a Team of One (tecBRIDGE Entrepreneurship Institute 2020)
  • Thriving as a Team of One (Greater Wyoming Valley Chamber Young Professionals Conference 2020)
  • SEO – How Do You Know?: Panel Discussion (tecBRIDGE Entrepreneurship Institute 2019)
  • I Have an Author Website – Now What? (HippoCamp 2018)
  • Breakout: Online Reputation Management & Presence Building (Automotive Training Institute SuperConference 2018)
  • Building Audience Understanding through Personas (tecBRIDGE Entrepreneurship Institute 2018)
  • Creative Website Deconstruction: Building Your Online Home (HippoCamp 2017)
  • Improve Outcomes & Experiences with Customer Journey Mapping (tecBRIDGE Entrepreneurship Institute 2017)
  • Find Your Battle Cry (tecBRIDGE Entrepreneurship Institute 2016)
  • Take a NAPU: How Local Citations Boost Your SEO (C4DigiCon 2016)